READERSHIP/AUDIENCE PROFILE LOYAL READERS: 3 or 4 out of 4 issues 86% average time spent reading 80 minutes INVOLVED READERS: any action taken 88% used/recommended to someone 71% cut out coupon/article/advertisement 63% discussed an article/referred someone to it 54% 4.8 MILLION* WOMEN young median age 39.1 25-34 26% 35-54 50% affluent median HHI $79 200 HHI $50k+ 76% HHI $75k+ 54% college educated 90% employed 80% working full-time 68% professional/managerial 58% married 62% with kids 62% AUDIENCE/CIRCULATION AUDITOR ABC 30-JUNE-2009 EDITORIAL PROFILE Publication focuses on helping women cope with life. You can follow Real Simple on Twitter at Twitter at http://twitter.com/Real_Simple